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For those who may be unaware of how a SEO form might artificially promote a site to the top of the SERPs вЂ" here is a quick illustration. I have a website, and I want to be the first result in Google for the keyword вЂ

This is excellent news вЂ" and it will put out of business a large number of SEO practitioners whose only contribution was the manufacturing of artificial high rankings that did nothing to improve the quality of the web. I wrote recently in about how writing only for a search engines benefit is a dangerous strategy to take вЂ" and it looks like Google agrees.

The bell is tolling for many popular and, until now, effective SEO tactics. Google, via , has announced a major update to their search algorithm вЂ" where they will be able to penalize site that undertake spammy behavior. The kind of spammy behavior they are looking for are sites the mechanically produce low value content (written for search engine indexing, rather than human consumption), with robotic repetitions of keywords and a high volume of (what appear to be) manufactured links pointing at the content with a corresponding anchor text to the robotic repetition featured on the page.

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